NAD+ Topical Seurm
NAD+ TOPICAL SERUM
Will Nad+ work for me?
Discover Your brightening Solution
Find out whether a multi-active brightening serum is right for you from dullness and uneven tone to rough texture and visible pores. Select what fits and we'll explain how it works.
What are you working on?
Tone & Clarity
Dullness is rarely one thing. It's uneven tone, rough texture and a barrier holding less water than it should — and niacinamide has a hand in all three.
Uneven texture
4% niacinamide is the ingredient most associated with the look of refined texture and smaller-looking pores.
Dullness
The core use case. Four actives working on the surface, led by 4% niacinamide for clarity and even tone.
Redness
Niacinamide is well regarded for barrier support, and this sits alongside 1% ectoin and 2% panthenol. Fragrance free, alcohol free, silicone free. Still patch test.
What is your skin like?
Dry
Water based, so layer it under moisturiser. There's 2% panthenol, hyaluronic acid and glycerin in here doing the hydration work.
Oily
Niacinamide is the classic pick for skin that looks congested or shiny. Lightweight and water based, so nothing sits on top.
Combination
Use it everywhere. Nothing in the formula will overload the oilier areas.
Sensitive
Formulated around tolerance: 4% rather than 10%, plus ectoin and panthenol. No fragrance, alcohol or silicone. Start every second morning.
What have you already tried?
Retinol
A good pairing. Niacinamide is commonly used alongside retinoids to support the barrier while skin adjusts. Serum first, retinol after, or split them morning and night.
Vitamin C
No conflict here, use both. Worth knowing this is where the two Azuré serums differ the copper one needs separating from vitamin C, this one doesn't.
Nothing yet
A sensible first active. Niacinamide is the most forgiving place to start, and you'll see tone changes before anything else.
Key benefits
Supports the look of skin health over time, helping maintain a firmer, smoother appearance.
Helps reduce the appearance of fine lines and wrinkles.
Supports the skin's own collagen, helping it feel firmer over time.
Helps improve the look of texture, radiance and smoothness.
Highlights
- 3rd Party Tested
- Fragrance free
- Alcohol free
- Silicone free
- Vegan
- Cruelty free
PRECISION DRIVEN PEPTIDE INNOVATION
Azuré NAD+ softens the look of dullness, helps even the appearance of tone, and supports a smoother, better-hydrated surface across the face.
Every active here is small and water soluble, niacinamide at 122 daltons, ectoin at 142, NMN at 334. All well under the 500 dalton threshold usually cited for topical delivery, carried in a water base with no silicones or oils in the way.
Most brightening serums list niacinamide without a number beside it. Ours is 4%, with 1% ectoin, 0.5% NMN and 0.5% sodium DNA behind it. Four actives, all declared.
Niacinamide has been used in dermatology for decades. Ectoin was first isolated from bacteria surviving in salt lakes and desert soils. NMN is a precursor to NAD+, a molecule the body makes naturally.
Apply two to three drops to clean, dry skin morning and night. Follow with moisturiser.
Key Ingredients
Formulated with niacinamide at a 4% concentration to support the look of clear, even skin.
4% Niacinamide
Evens the look of skin tone and refines surface texture, for a smoother, clearer, more radiant-looking complexion.
Full ingredient list
Everything in the formula, and what each part is doing.
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Water (Aqua)
The base the formula is built in.
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Butylene Glycol
Helps the other ingredients spread evenly and absorb rather than sit on the surface.
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Niacinamide
4%Vitamin B3, and the active the formula is built around. Helps even the look of tone and soften the appearance of pores.
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Glycerin
Draws moisture into the upper layers of the skin.
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Panthenol
2%Provitamin B5. Supports the skin barrier and a calmer looking complexion.
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Ectoin
1%A molecule first isolated from bacteria that survive salt lakes and desert soils. Helps skin hold water and look calmer under environmental stress.
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Glycereth-26
A humectant that keeps the serum light on the skin rather than tacky.
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Sodium DNA
0.5%A nucleotide ingredient used to support hydration at the surface, for a smoother, more supple look.
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Nicotinamide Mononucleotide (NMN)
0.5%A precursor to NAD+, a molecule the body makes naturally.
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Sodium Hyaluronate (Hyaluronic Acid)
Holds water at the surface, so skin looks plumper and feels comfortable rather than tight.
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Hydroxyacetophenone
Keeps the formula stable and safe to use across its shelf life, and doubles as an antioxidant.
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1,2-Hexanediol
Works alongside the preservative system and adds light hydration
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Carbomer
A thickener that gives the serum its texture.
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Sodium Lactate
Helps hold the formula at a skin-friendly pH.
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Polysorbate 20
Keeps the water-loving and oil-loving ingredients blended.
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Cyanocobalamin
Vitamin B12. A trace addition that rounds out the B-vitamin profile alongside the niacinamide and panthenol.
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Palmitoyl Tripeptide-1
A signal peptide, used at parts-per-million level.
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Palmitoyl Tetrapeptide-7
A second signal peptide, paired with the one above and used at the same trace level.
Ingredients are listed in descending order of concentration.
Visible results over time
Skin feels softer and more hydrated from the first use.
Skin looks smoother, with a more even surface.
Fine lines appear softened and skin looks firmer.
